Downtown Lexington Management District Website & Branding

Client

Downtown Lexington Management District

Project Overview

We presented our company and vision for the logo and website to the DMLD board and were ultimately selected to produce both. The logo went through multiple stages and ended with multi-colored fragments which converged to form a D for "downtown" which reflected the various elements that made up the real-world district's inhabitants and representatives. The website was produced via a customized WordPress theme and was launched to promote the services provided by the organization in a specific area of downtown Lexington, KY.

Downtown Lexington Management District logo

Logo

Downtown Lexington Management District logo icon

Logo icon

Logo appearing on a coffee mug

Logo on a coffee mug

Purple shirt with apparel color options

Purple shirt selection with colors for a belt and khaki pants

Four colors selected for DLMD logo and marketing

Brand colors with hexadecimal codes

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